Compliance Guide

DPDP SDF Obligations Guide

Learn what Significant Data Fiduciaries may need for DPOs, impact assessments, audits and stronger oversight.

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DPDP Action Sheet

Use this before your next workflow goes live. It keeps the useful parts visible and turns DPDP into checks your team can actually answer.

For DPDP SDF Obligations Guide, the DPDP question is how personal data enters the workflow, where it is stored, which tools touch it, what purpose was explained, and how deletion or withdrawal will work.

1. Lead Forms

Check:

  • What data are you collecting?
  • Is the purpose clear at the point of collection?
  • Is marketing consent separate from service communication?
  • Can the user withdraw consent later?

Common mistake: one checkbox that silently covers newsletters, sales calls, partner sharing and remarketing.

2. Email and WhatsApp

Check:

  • Who is on the list?
  • Where did consent come from?
  • Is the list imported from a vendor, event, webinar, scrape or old CRM?
  • Can you prove the source of consent?

Common mistake: treating every lead as permanently marketable.

3. Ads and Retargeting

Check:

  • Are pixels or ad platforms receiving identifiable user behavior?
  • Are audiences built from customer lists?
  • Are lookalike or remarketing audiences using personal data?

Common mistake: assuming "the ad platform handles it" means your company has no DPDP responsibility.

4. Website Analytics

Check:

  • Which tools run on the site?
  • Are IP address, device identifiers, session IDs or form fields being captured?
  • Is analytics used only for measurement, or also for profiling and targeting?

Common mistake: installing tools first and asking privacy questions later.

5. Vendor List

Make a quick list:

  • CRM
  • Email platform
  • WhatsApp provider
  • Analytics
  • Ad pixels
  • Form tool
  • Landing page builder
  • Webinar tool

For each vendor, answer: what data goes there, why, who can access it and how deletion works.

6. This Week's Action

Map one campaign from first click to final follow-up. Mark every place personal data is collected, enriched, shared, uploaded or used for targeting.

If your team cannot answer where the data came from and where it goes next, start with a data flow map before rewriting policy copy.

Book a DPDP clarity call

Now think about your work. Where does personal data enter your workflows? Where does it sit? Who else touches it?

Frequently asked questions

Does our global DPO meet the SDF requirement if they reside outside India?

No. The DPDP Act specifically requires the Data Protection Officer for an SDF to be based in India. This person must be the primary point of contact for local users and the Data Protection Board.

What specific details must be included in an SDF's DPIA?

A DPIA must contain a detailed description of the data processing activity and an assessment of the risks to the rights of data principals. It must also outline the specific security measures and management systems used to reduce those risks.

Are independent audits required for all data fiduciaries?

No. Independent audits are a specific obligation for Significant Data Fiduciaries. Standard fiduciaries do not have this mandatory requirement, though they must still maintain internal compliance and security safeguards.

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